BMW has unveiled a prototype of its upcoming iX3 electric vehicle, built on the Neue Klasse platform. What sets this new model apart is its innovative use of electronic driver-assist features that aim not to take over, but to enhance the driver’s skills. The system also addresses a long-standing joke about German drivers—forgetting to use turn signals.
The new driving assistance technology works in symbiosis with the driver. For instance, while cruising on the highway, if the driver glances around and begins to change lanes, the system automatically activates the turn signal without interrupting the maneuver. However, if the driver doesn’t check the rearview mirror, the system may not allow the lane change, encouraging safer habits.
This smart functionality is powered by the Qualcomm Snapdragon Ride chip, which BMW refers to as a “superbrain.” It works alongside the “Heart of Joy” coprocessor, which manages electric motor performance and vehicle stability. According to The Verge journalists who test-drove the vehicle, automatic braking is so smooth that if you close your eyes, you wouldn’t be able to tell when the car has come to a stop.
The iX3 comes with a 400-horsepower electric motor and boasts a range of up to 650 km on a full charge. With ultra-fast 400-kilowatt charging, you can add 320 km of range in just 10 minutes. The car also includes regenerative braking to recover energy during deceleration.
The Neue Klasse platform will serve as the foundation for BMW’s future EVs. However, its success will depend on how well customers receive the new “symbiotic” AI experience introduced in the iX3.